Afiniti proudly participated as a platinum sponsor at Enterprise Connect 2024, held from March 25-28 at the Gaylord Palms in Orlando, FL. This prestigious event, renowned for its focus on enterprise communications and customer experience, provided the ideal platform for us to introduce our latest CX AI Optimization solution.
Before the event, Orlando Hampton, our Chief Customer Officer, provided valuable insights in a video, discussing who we are, what we would be showcasing at the event, and major industry trends. You can check out the video on our LinkedIn page.
During the event, a couple of highlights were Caroline O’Brien’s captivating theatre presentation on “CX AI – Unlock Higher Revenues and Higher CX at the Lowest Possible Cost,” emphasising the significance of contact centres in building brand loyalty and optimising the customer journey.
Caroline highlighted, ”Contact centres are where brand loyalty can be born. The opportunity for optimization is everywhere across the customer journey.”
Additionally, our Chief Partnership Officer, Ben Evans took part in a panel session with people from Avaya, Genesys and Cisco and spoke to a packed room about the future in his “Contact Centres / CX 2027: What Will Drive the Market” session.
Ben emphasised the importance of clear objectives and measurable business outcomes, stating, ”Companies need to think beyond cost reduction when embracing these new technologies. At Afiniti, we look at how our technology can improve customer retention and lifetime value.”
At Booth 1311, our team engaged with industry leaders, potential leads, partners, analysts, and media representatives, showcasing the potential of our solution. Check out them at our booth with their cool Afiniti t-shirts!
